We've all cut our teeth at big companies. Now we're changing the future of work.

Our mission: To help you leverage the untapped knowledge, experience, and wisdom of your people to improve the decisions and judgments you're making every day.

Our Mission and Story

The days of command and control management styles are dying. We believe between no management and micro-management there is a healthy middle where everyone's role description - from the CEO, to the customer service rep, to the summer intern - includes forecasting, innovating, sharing, and collaborating. This new organization systematically taps the collective wisdom and experience of their people to make better decisions and work on the things that will help the company prosper.

Our Leadership Team

Adam Siegel, CEO and Co-Founder of Cultivate Labs (formerly Inkling Markets) and Y Combinator graduate

Adam Siegel

Co-Founder, CEO

I help set the direction of the company, cultivate (no pun intended) new projects, and work directly with some of our clients. I'm also a poor man's front-end developer. More importantly, I have a 6-year old daughter and a 3-year old son who are slowly teaching me the art of patience and perseverance. Before starting Cultivate, I founded Inkling, a Y Combinator (YC06) funded company, CityPosh, another Y Combinator (YC11) funded company, and worked at Accenture in the Accenture Technology Labs. I have a degree from Indiana University in Political Science.

Ben Roesch, CTO and Co-Founder of Cultivate Labs (formerly Inkling Markets)

Ben Roesch

Co-Founder, CTO

I help set the technical direction of our products and custom development projects. I also still do full-stack development (Rails, iOS, Javascript.) I'm married to a woman who truly is saving the world, have a young daughter, and am a crossfit accolyte and tri-blend t-shirt fanatic. I graduated from Notre Dame with a degree in Computer Science.

Vanessa Pineda, Director of Professional Services at Cultivate Labs

Vanessa Pineda

Director of Customer Experience

I work with our clients to make sure our products make a positive difference for their organization. Before Cultivate, I was a change management consultant helping organizations through cultural transformations. I have an MBA from the University of Chicago Booth School of Business and a degree in Journalism from Northwestern University. In my down time, I enjoy reading, cooking, and exploring Chicago’s great neighborhoods. I’m also a member of the Literassociates Board of the Chicago Literacy Alliance.

Brian Leslie, Director of Software Engineering at Cultivate Labs

Brian Leslie

Director of Engineering

I'm the Director of Software Engineering, which means I get to define best practices and strategy for our tech, while also helping to build and manage our products. When I'm not nerding out at work I enjoy hanging out with my family, and playing basketball. I'm also an Accenture and Northwestern University alum.

Jessica Price, Director of Design at Cultivate Labs

Jessica Price

Creative Director

I think design is solving a problem in a beautiful way to make someone's day easier or more enjoyable. I lead the design for Cultivate Labs' products and brand. I have experience working on conceptual development and design for websites, mobile apps, and large scale digital promotions. I am a painter, metalsmith, dog geek and have a weakness for house plants. I have a degree in Graphic Design from the University of Illinois-Chicago.