We've all cut our teeth at big companies. Now we're changing the future of work.

Our mission: To help you leverage the untapped knowledge, experience, and wisdom of your people to improve the decisions and judgments you're making every day.

Our Mission and Story

The days of command and control management styles are dying. We believe between no management and micro-management there is a healthy middle where everyone's role description - from the CEO, to the customer service rep, to the summer intern - includes forecasting, innovating, sharing, and collaborating. This new organization systematically taps the collective wisdom and experience of their people to make better decisions and work on the things that will help the company prosper.

Cultivate Labs was born in 2015 after a merger between Inkling Inc., a Y Combinator funded company founded by Adam Siegel, Nate Kontny, and Jim Richmond in 2005 that focused on crowdsourced forecasting using prediction markets, and FlyoverWorks, a custom design and development shop founded by Ben Roesch and Adam Siegel in 2014.

Our Team

Adam Siegel

Co-Founder, CEO

I help set the direction of the company, cultivate (no pun intended) new projects, and work directly with some of our clients. I'm also a poor man's front end developer. More importantly, I have a 4-year old daughter and a 1-year old son and spend as much time as possible either in cafes reading the New York Times paper edition, or outside taking walks to avoid making my posture even worse.

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Ben Roesch

Co-Founder, CTO

I help set the technical direction of our products and custom development projects. I also still do full-stack development (Rails, iOS, Javascript.) I'm married to a woman who truly is saving the world and am a crossfit accolyte.


Brian Leslie

Director of Software Engineering

I'm the Director of Software Engineering, which means I get to define best practices and strategy for our tech, while also helping to build and manage our products. When I'm not nerding out at work I enjoy hanging out with my family, and playing basketball. I'm also an Accenture and Northwestern University alum.


Vanessa Pineda

Director of Professional Services

I work with our clients to make sure our products make a positive difference for their organization. Before Cultivate, I worked as a change management consultant, focusing on how to capture attention and engage audiences. When I'm not helping clients, I'm trying to become an expert on Chicago's food scene or learning new life hacks on YouTube.


Jessica Price

Director of Creative Design

I think design is solving a problem in a beautiful way to make someone's day easier or more enjoyable. I lead the creative design of our products and have experience working on conceptual development and design for websites, mobile apps, and large scale digital promotions. I am a dog geek, have lots of plants, and have taken up ice cream making.

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Ben Golden


I found Cultivate after spending way too much time playing with prediction markets. I have a background in Economics and management consulting, and recently took the plunge into software development. My hobbies include trying to figure out how to raise a child and posting stupid jokes on Twitter.

Our Partners

Started as a highly successful research project funded by the U.S. Intelligence Community's advanced R&D group IARPA, Good Judgment Inc. is taking its proven forecasting and training techniques to government and private-sector clients. In addition to providing Good Judgment with a proprietary, modified version of our forecasting platform for their use both publicly and with their clients, we are partnering on specialized business solutions for the financial services industry. These solutions leverage Good Judgment's expertise in cognitive bias training and measurement, and our expertise in launching, sustaining, and growing internal crowdsourced forecasting programs.

Contact Us About Our Applications

Or even just to say hi... :)

The way people work is changing.

And we have all the info on how to be a part of it.

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Read our latest perspectives on the future of work in our 2016 white paper.