What happens when you analyze college football like the CIA?
What happens when you apply CIA-style analysis normally used to understand China or Russia to your favorite sports team?
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In society’s harsh klieg light, if you’re not a world class athlete with multiple Super Bowl rings, your company isn’t worth a billion dollars, you don't have rock hard abs 3 months after having a baby, or you’re a politician polling in single digits, you’re “middling.” 20 years ago, it was unheard of to meet anyone who had run a marathon, and rarer still to meet anyone who had completed an Ironman. Now you’re lucky to get a “nice job” on Facebook.
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When Ben and I started Cultivate and talked about the core tenets we wanted the company to follow, one was to have people we worked with share in the profit the company was generating outside of any normal compensation. But that may be having some unintended consequences.
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