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Cultivate Labs Blog

From the team shipping AI forecasting and sensemaking systems used by government, defense, finance, and research teams.

What happens when you analyze college football like the CIA?
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What happens when you analyze college football like the CIA?

By Adam Siegel · Sep 25, 2026

What happens when you apply CIA-style analysis normally used to understand China or Russia to your favorite sports team?

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Nation of Insecurity

By Adam Siegel · Sep 17, 2015

Nation of Insecurity

In society’s harsh klieg light, if you’re not a world class athlete with multiple Super Bowl rings, your company isn’t worth a billion dollars, you don't have rock hard abs 3 months after having a baby, or you’re a politician polling in single digits, you’re “middling.” 20 years ago, it was unheard of to meet anyone who had run a marathon, and rarer still to meet anyone who had completed an Ironman. Now you’re lucky to get a “nice job” on Facebook.

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An Unintended Consequence of Profit Sharing

By Adam Siegel · Aug 20, 2015

An Unintended Consequence of Profit Sharing

When Ben and I started Cultivate and talked about the core tenets we wanted the company to follow, one was to have people we worked with share in the profit the company was generating outside of any normal compensation. But that may be having some unintended consequences.

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